Wednesday, 17 June 2015
Monday, 15 June 2015
Friday, 12 June 2015
Thursday, 11 June 2015
Wednesday, 29 April 2015
Monday, 27 April 2015
Saturday, 25 April 2015
Wednesday, 22 April 2015
Monday, 20 April 2015
Wednesday, 18 March 2015
Tuesday, 17 March 2015
Wednesday, 4 March 2015
Feedback
This is some of the feedback I received in my board meeting:
- Focus in one topic
- Include my own work, avoid copyright issues
- Include more images to explain my points
- Plan out who's going to be my specific target audience and the message
I found this feedback very helpful as it helped me to improve my ideas allowing me to create work with better quality.
Tuesday, 10 February 2015
Monday, 9 February 2015
Monday, 2 February 2015
Monday, 26 January 2015
Thursday, 22 January 2015
Task 4b - Evaluation
The purpose of this advert was to encourage and persuade people to vote. My target audience were young and middle aged people, between 18 to 50 years-old.
I used Adobe Photoshop to create my advert.
My final advert looks different and better from what I imagined it like. One of my initial ideas was to use cartoons instead of pictures however; the idea wasn’t successful as I struggled to use Photoshop.
My advert has a rectangular shape. I tried to make the best use of the different tools I found in Adobe Photoshop. An example would be that, I used the rulers to divide the billboard into my desired sections. This tool helped me to make a more accurate lining of the pictures and to make them the same size too.
During the making of my advert, I focused mostly on the message. I wanted to make sure that the message I was getting across was simple and clear. ‘Have you wanted your voice to be heard, but didn’t know how? Well, you change this by voting!’ I placed my text at the centre because I wanted it to be the focus. My text font was Bernard MT Condensed and the size was 49 pt (for the first phrase) and 51 pt (for the second phrase). I also changed the colour to white and the font border line to black.
Taking the photographs was one of my biggest strengths. I didn’t need to edit my pictures as they came out really well. To be honest, I think that my photographs help to give a more serious/mature sense to my advert, as they look very professional and are of high quality. I took numerous pictures but ended up using eight. I placed four ‘sad’ pictures at the top and other four ‘happy’ pictures at the end which helped me to build the ‘story’ – Be happy by voting. I managed to include people of different ethnicities, gender, age… in the advert. My aim was to show that everyone can vote.
My photographs were taken in a studio. I used a black background and minimum lighting. Apart from the pictures, I also used a blue dark background for the advert as I wanted the pictures and text to stand-out. I used semiotics; I chose the colour blue as it connotes to honesty/loyalty.
One of my weaknesses was time management because I was constantly changing my ideas for the advert.
To finalise my advert, I added some information about the campaign: the logo, website and even the hashtag. This just reinforces that we are loyal and that the audience can trust us.
In conclusion, I am happy with my final advert and I believe I’ve met all the required criteria.
I used Adobe Photoshop to create my advert.
My final advert looks different and better from what I imagined it like. One of my initial ideas was to use cartoons instead of pictures however; the idea wasn’t successful as I struggled to use Photoshop.
My advert has a rectangular shape. I tried to make the best use of the different tools I found in Adobe Photoshop. An example would be that, I used the rulers to divide the billboard into my desired sections. This tool helped me to make a more accurate lining of the pictures and to make them the same size too.
During the making of my advert, I focused mostly on the message. I wanted to make sure that the message I was getting across was simple and clear. ‘Have you wanted your voice to be heard, but didn’t know how? Well, you change this by voting!’ I placed my text at the centre because I wanted it to be the focus. My text font was Bernard MT Condensed and the size was 49 pt (for the first phrase) and 51 pt (for the second phrase). I also changed the colour to white and the font border line to black.
Taking the photographs was one of my biggest strengths. I didn’t need to edit my pictures as they came out really well. To be honest, I think that my photographs help to give a more serious/mature sense to my advert, as they look very professional and are of high quality. I took numerous pictures but ended up using eight. I placed four ‘sad’ pictures at the top and other four ‘happy’ pictures at the end which helped me to build the ‘story’ – Be happy by voting. I managed to include people of different ethnicities, gender, age… in the advert. My aim was to show that everyone can vote.
My photographs were taken in a studio. I used a black background and minimum lighting. Apart from the pictures, I also used a blue dark background for the advert as I wanted the pictures and text to stand-out. I used semiotics; I chose the colour blue as it connotes to honesty/loyalty.
One of my weaknesses was time management because I was constantly changing my ideas for the advert.
To finalise my advert, I added some information about the campaign: the logo, website and even the hashtag. This just reinforces that we are loyal and that the audience can trust us.
In conclusion, I am happy with my final advert and I believe I’ve met all the required criteria.
Monday, 5 January 2015
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